Product+Redesign

=**Product Redesign **=

Proposal
I will be changing modality on a stand-up presentation I created several years ago on typography in business communication, including sections on typographic style, typeface families, and terminology. As the presentation currently consists of about 30 slides, I will plan on condensing the material, and prioritizing the information for multimedia display. The final output will consist of a web learning environment with dynamic components, focusing on reducing issues with split-attention and redundancy currently found in the materials.

This instruction will be planned for a business or higher education context as an enrichment material, clarifying the role of proper typographic standards in the creation and maintenance of a brand image.

**Existing Presentation** media type="custom" key="3656387"

**Final Solution**
The final product is available at this link below: [|Typography in Business Communication]

This site resolves several issues in the original product, as defined by the initial analysis. I used the concepts of Guided Discovery, Worked-Out Examples, and Navigational principles to structure the learning. The first two principles were utilized in the video portions of the site, drawing on former knowledge and building knowledge from other pages of the site in an additive manner, and demonstrating these concepts in a simulated environment. Navigational principles, built on metaphor and standard categorization of topics, along with the organized navigation bar help to guide the user's experience in the knowledge acquisition process.